汉英对照:
Chinese-English Translation:
棋牌类推广可以从游戏群;贴吧及当地论坛;地方生活网站三个渠道入手,总得来说就是通过人拉人的方式,不断发展,完成玩家的拓展。
The promotion of chess and card can start from three channels: game group, post bar, local forum and local life website. In a word, it is to develop continuously and complete the expansion of players through the way of people to people.
如今大部分棋牌游戏都内置有房卡模式作为核心玩法,而房卡模式是基于熟人关系组局邀约的,这一点相信所有准备投资棋牌游戏行业的人都很清楚。但是,一款游戏想要真正热门起来,光靠熟人创造的利润是很有限的,这里就需要代理运营商们懂得开发陌生玩家。
Nowadays, most of the chess and card games are built-in with the room card mode as the core playing method, and the room card mode is based on the invitation of acquaintance relationship group game, which is believed to be very clear to all the people who intend to invest in the chess and card game industry. However, if a game wants to be really popular, the profits created by acquaintances alone are very limited. Here, the agent operators need to know how to develop strange players.
【广告】棋牌游戏运营推广QQ:209190070
[advertisement] operation and promotion of chess and card games QQ: 209190070
微信群和 QQ 群
Wechat group and QQ group
俗话讲“物以类聚,人以群分”。一部分运营商会想到在一些带有棋牌游戏类关键词的 QQ 或微信群里进行自己的棋牌游戏推广,但是随着如今棋牌游戏的增多,玩家的选择也很多,而且大部分这些群可能已经被其他棋牌游戏产品所占据,因此在里面进行广告推广效果并不如很多人想象中高效。
As the saying goes, “birds of a feather flock together, and people flock together.”. Some operators want to promote their own chess and card games in QQ or wechat groups with key words of chess and card games, but with the increase of chess and card games, there are many choices for players, and most of these groups may have been occupied by other chess and card game products, so the advertising promotion effect in them is not as efficient as many people think.
这种时候最好的办法是运营商组件出自己游戏相关的群,这里就涉及如何扩大用户群的人数了,其实很简单:小号战略+购买群推荐服务可以帮助您快速吸引大量玩家进入。如果是高级代理商还可以通过这个方式发展处更多下级代理来发展出更多陌生玩家。
At this time, the best way is for operators to generate their own game related groups. This involves how to expand the number of users. In fact, it is very simple: small strategy + purchase group recommendation service can help you quickly attract a large number of players. If it is a senior agent, it can also develop more subordinate agents in this way to develop more unfamiliar players.
当地论坛和百度贴吧等讨论组
Local forum, Baidu Post Bar and other discussion groups
互联网时代利用好网络工具可以快速提升厂商们在推广过程中的效率。一般来说,很多本地论坛和贴吧讨论组等的活跃量是很不错的,而且在这些地方发帖宣传自己的产品也往往比较容易被接受,收获到意想不到的效果。这里就需要做宣发贴时做好精准引流,招募玩家和代理都是可行的方式。
In the Internet era, using network tools can improve the efficiency of manufacturers in the promotion process. Generally speaking, many local forums and post bar discussion groups are very active, and posting their products in these places is often easier to be accepted, reaping unexpected results. Here we need to do a good job in accurate drainage when making propaganda and distribution stickers. It is feasible to recruit players and agents.
当地门户生活类网站
Local portal life website
生活门户类的网站对于当地人来说访问量还是可以的,运营推广员可以和当地的这些网站进行合作,也可以发展更多的代理来招募玩家。实际上对于高级城市代理来说,采用这些方式完全可以招募更多的下级代理,让下级代理再去完成玩家的拓展。
For local people, the number of visits to life portal websites is OK. Operators and promoters can cooperate with these websites and develop more agents to recruit players. In fact, for high-level city agents, these methods can recruit more lower level agents to complete the expansion of players.
门户类网站的推广方式可能会被部分人忽略,其实这些网站对于厂商地方棋牌游戏的推广是十分有利的,因为这些地方门户生活类一般也都是本地人在访问,而且有稳定的访问量,很适合在上进行推广,招募下级代理也比较简单。
The promotion methods of portal websites may be ignored by some people. In fact, these websites are very beneficial for the promotion of local chess and card games of manufacturers, because these local portal life categories are generally visited by local people, and they have stable visiting volume, which is very suitable for promotion at the top, and it is relatively simple to recruit lower level agents.
棋牌游戏推广过程中熟人模式很重要,但也不要被桎梏其中。一个人的人脉是有限的,如果加上很多人的人脉就不一样了。有数据显示,即便只是一个 30 人的群,也有可能为棋牌游戏代理运营商带来高达万元的收入的。
In the process of promoting chess and card games, acquaintance mode is very important, but it should not be shackled. A person’s contacts are limited. If you add many people’s contacts, they will be different. Some data show that even a group of 30 people may bring as much as 10000 yuan of income to the agent operators of chess and card games.