The car rental industry is known as the transportation service line. Because of its advantages such as no insurance, no annual inspection and maintenance, and the model can be replaced at will, it uses car rental instead of car purchase to control the cost of enterprises. This very popular management method in foreign enterprises is gradually favored by domestic enterprises, institutions and individual users. The car rental industry is known as the transportation service line. Because of its advantages such as no insurance, no annual inspection and maintenance, and the model can be replaced at will, it uses car rental instead of car purchase to control the cost of enterprises. This very popular management method in foreign enterprises is gradually favored by domestic enterprises, institutions and individual users.
Car rental is a kind of transaction form that separates the right to use the car’s assets from the ownership, the lessor has the ownership of the assets, the lessee has the right to use the assets, and the lessor signs a lease contract with the lessee to exchange the right to use the assets.
Car rental refers to the mode of operation in which the leasing operator delivers the leased car (including cargo car and passenger car) to the lessee for use without providing driving service within the agreed time. The essence of car rental is a kind of operation behavior that obtains income through the use right of taxi on the basis of separating the property right and the use right of the car. In addition to the physical car, its rental object also includes all procedures and relevant values to ensure the normal and legal driving of the car on the road. Different from the general car rental business, during the lease period, the lessee shall bear the driving responsibility. The core idea of car rental industry is to share resources and serve the society.
According to different classification standards, car rental has different classification methods, the common ones are divided into two categories according to the length of the lease term and according to the business purpose. Car rental has the characteristics of short lease term, convenient lease, maintenance and other post lease services provided by the lessor. Due to the short operation time, limited scale and strength, Chinese car rental enterprises mostly adopt the mode of decentralized and independent operation. However, with the development of China’s economy and the growth of the rental market, this mode is difficult to provide convenient and fast services for customers, limits the market development and expansion of the business scale of enterprises, and provides the space for sustainable and healthy development for enterprises. After the initial market cultivation, the business model of car rental enterprises will surely embark on the road of chain operation and cooperation with manufacturers.
According to the length of the lease term
1997 年颁布实施的《汽车租赁试点工作暂行管理办法》中按照租赁期的长短将汽车租赁分为长期租赁和短期租赁。在实际经营中，一般认为 15 天以下为短期租赁，15～90 天为中期租赁，90 天以上为长期租赁。
In the Interim Administrative Measures for the pilot work of car rental promulgated in 1997, car rental is divided into long-term rental and short-term rental according to the length of the lease term. In actual operation, it is generally considered that short-term lease is less than 15 days, medium-term lease is 15-90 days, and long-term lease is more than 90 days.
Long term lease refers to the long-term (generally calculated in years) lease contract signed between the leasing enterprise and the user. After deducting the estimated residual value from the expenses incurred during the long-term lease period (usually including vehicle price, maintenance fee, various tax expenses, insurance premium and interest, etc.), the leasing fee will be collected on average according to the number of months of the contract, and the vehicle function, tax, insurance, maintenance and allocation will be provided Leasing form of integrated services such as components.
Short term leasing refers to the leasing form in which the leasing enterprise signs a contract according to the user’s requirements, provides the user with short-term (generally calculated by hours, days and months) vehicle services, collects short-term rental fees, and solves the user’s service requirements during the leasing period.
至 2010 年年底，全国汽车租赁车辆超过 10 万辆，产值超过 140 亿元。预计到 2015 年，我国汽车租赁市场的整体租车规模将达到 30 万辆，整体市场规模将超过 350 亿元。
By the end of 2010, there were more than 100000 car rental vehicles in China, with an output value of more than 14 billion yuan. It is estimated that by 2015, the overall car rental scale of China’s car rental market will reach 300000, and the overall market scale will exceed 35 billion yuan.
数据统计，国内汽车租赁市场兴起于 1990 年北京亚运会，随后在北京、上海、广州及深圳等国际化程度较高的城市率先发展，直至 2000 年左右，汽车租赁市场开始在其他城市发展。国内汽车租赁市场快速发展趋势主要体现在近五年内。2005 年前，汽车租赁市场远不及今日的火爆程度，租赁公司也以中小型企业为主。中国汽车租赁业于 1989 年起源于北京，进入 2001 年前后，掀起了第三轮的汽车租赁企业发展高峰。从此，国内汽车租赁行业有了大跨步的发展，从原来仅限在北京、上海、广州等大型城市的汽车租赁业务，发展到了中小城市、乃至县镇。截至 2006 年底，中国 13 个中心城市，共有汽车租赁公司 787 家，租赁汽车 44864 辆，租赁站点 446 个，从业人员 14682 人，营业额 20 亿元。
According to data statistics, the domestic car rental market rose in the 1990 Beijing Asian Games, and then took the lead in the development of Beijing, Shanghai, Guangzhou, Shenzhen and other cities with high degree of internationalization. Until about 2000, the car rental market began to develop in other cities. The rapid development trend of domestic car rental market is mainly reflected in the past five years. Before 2005, the car rental market was far less popular than today’s, and leasing companies were mainly small and medium-sized enterprises. China’s car rental industry originated in Beijing in 1989. Around 2001, it set off the third round of development peak of car rental enterprises. Since then, the domestic car rental industry has made great strides, from the original car rental business limited in Beijing, Shanghai, Guangzhou and other large cities to small and medium-sized cities, even counties and towns. By the end of 2006, there were 787 car rental companies, 44864 rental cars, 446 rental sites, 14682 employees and a turnover of 2 billion yuan in 13 central cities in China.
2007 年，中国汽车租赁市场经历了一场异常迅速的发展，各地的汽车租赁公司如雨后春笋纷纷出现，国内汽车租赁市场到 2010 年已拥有 2000 多家租赁企业，汽车租赁市场供租赁车接近 15 万辆，营业额超过 100 亿元。虽然其发展速度比西方汽车租赁行业创始之初要快得多，但中国的汽车租赁市场仍处于起步阶段，绝大多数企业规模很小。
In 2007, China’s car rental market experienced an extremely rapid development. Car rental companies have sprung up all over the country. By 2010, the domestic car rental market has more than 2000 rental companies, with nearly 150000 cars for rental in the car rental market, and the turnover of more than 10 billion yuan. Although its development speed is much faster than the beginning of the Western auto leasing industry, the auto leasing market in China is still in its infancy, and most of the enterprises are very small.
截至 2008 年 6 月底，中国 13 个中心城市的汽车租赁企业有 800 余家，但运营车辆仅 4.5 万辆，其中 80%的企业运营车辆不足 50 辆。
By the end of June 2008, there were more than 800 car rental enterprises in 13 central cities in China, but only 45000 vehicles were in operation, 80% of which were less than 50.
中国汽车租赁行业，无论是从中国宏观经济的走向趋势还是微观的社会基础来看，都有着无比光明的发展前途。到 2010 年左右，随着中国信用体系的建立，市场经济的有待进一步完善，中国汽车租赁业将会有更大更快的发展。预计到 2015 年，中国汽车租赁市场的租赁车辆需求将达到 30 万至 50 万辆，营业收入将达到 200 亿元。
China’s car rental industry, no matter from the trend of China’s macro-economy or the micro social foundation, has a bright future. By 2010 or so, with the establishment of China’s credit system and the need for further improvement of the market economy, China’s car rental industry will have greater and faster development. It is estimated that by 2015, the demand for rental vehicles in China’s car rental market will reach 300000-500000, and the operating revenue will reach 20 billion yuan.
In China, the early car rental industry was mainly faced with foreign enterprises, large-scale state-owned enterprises and other enterprise users, and the real large-scale investment in personal business is also in recent years. This has created the basic conditions for the large-scale development of car rental industry.
“十一五”期间，随着电子商务等科技手段的不断投入，中国汽车租赁行业步入一个快速发展阶段。多家企业开始在全国范围内发展布局，越来越多的商务人士和个人在享受着汽车租赁带来的便利。到 2010 年底，全国有租赁用车 10 万多辆，汽车租赁行业产值达到 140 多亿元。从 2010 年下半年开始，资本的密集进入，让汽车租赁成为行业关注的焦点。而北京的限购、限行也让更多企业看到了蕴藏的商机，汽车租赁企业也开始持续发力，以求抢夺市场的先机。
During the 11th Five Year Plan period, with the continuous investment of e-commerce and other scientific and technological means, China’s car rental industry has entered a stage of rapid development. A number of enterprises began to develop nationwide layout, more and more business people and individuals are enjoying the convenience of car rental. By the end of 2010, there were more than 100000 rental cars in China, and the output value of the car rental industry reached more than 14 billion yuan. Since the second half of 2010, the capital intensive entry has made car rental the focus of the industry. And Beijing’s restrictions on purchase and banking also let more enterprises see the potential business opportunities, and car rental enterprises began to make sustained efforts in order to seize the opportunity of the market.
交通部 2011 年 4 月发布促进汽车租赁业健康发展通知称，今后 5-10 年，是我国汽车租赁业发展的重要时期，交通部将加强行业管理促进其规范发展。无论是从中国宏观经济的走向趋势还是微观的社会基础来看，中国汽车租赁行业都有着光明的发展前途。未来几年，随着信用体系的逐步健全，市场经济的进一步完善，中国汽车租赁业将会有更快的发展。
According to the notice on promoting the healthy development of car rental industry issued by the Ministry of communications in April 2011, the next 5-10 years will be an important period for the development of car rental industry in China. The Ministry of communications will strengthen industry management to promote its standardized development. No matter from the trend of China’s macro-economy or the micro social foundation, China’s car rental industry has a bright future. In the next few years, with the gradual improvement of credit system and market economy, China’s car rental industry will have a faster development.
2013 年 3 月 12 日，杭州作为全国首创的电动汽车租赁城市，首批 30 辆市民租赁电动汽车进入试运行阶段。首批上路的电动汽车月租金是每辆每月 998 元，支付这笔租金后，其他保险费、电费、年检等规费、正常维修保养费用等，都不需另行支付，还享受 24 小时救援等服务。其中保险包括交强险、车损险、第三者责任险 10 万元、不计免赔、司乘险。
On March 12, 2013, Hangzhou, as the first electric vehicle rental city in China, the first 30 public rental electric vehicles entered the trial operation stage. The monthly rent of the first batch of electric vehicles on the road is 998 yuan per month. After paying the rent, other insurance fees, electricity fees, annual inspection fees, normal maintenance fees, etc. do not need to be paid separately, but also enjoy 24-hour rescue and other services. Among them, the insurance includes compulsory traffic insurance, vehicle damage insurance, third party liability insurance of 100000 yuan, no deductible, company and passenger insurance.
As a new transportation service industry in China, car rental is an important means of transportation to meet the needs of people’s personalized travel, business activities and major social activities, and an important part of the comprehensive transportation system. Promoting the healthy development of car rental industry is an important measure to change the development mode of transportation and promote the development of modern transportation industry. It is also an important measure to improve the comprehensive transportation system, change the development mode of road transportation, improve the utilization efficiency of social resources such as vehicles, roads, parking lots, drive the development of tourism, automobile industry, finance and insurance industry, and improve the quality of life of the people, All of them have important practical significance.
随着中国汽车产业的飞速发展，汽车租赁业在近两年也日益火爆起来。但法规的不健全、管理的不规范等状况已成为困扰汽车租赁业发展的一个瓶颈。在 2009 年的政府工作报告中，温家宝总理就明确提到，要加快发展汽车租赁市场，这体现出政府对汽车租赁行业的重视，同时，公务车改革也给汽车租赁带来机会。2011 年 4 月，交通运输部下发了《关于促进汽车租赁业健康发展的通知》，明确提出今后 5 至 10 年，我国将初步形成龙头企业引领、经营主体多元、网络覆盖全国、经营行为规范、市场秩序良好、服务标准与国际先进水平接轨的汽车租赁服务体系，基本满足经济社会发展和人民群众对汽车租赁业的需求。预计到 2015 年，中国汽车租赁市场的整体租车规模将达到 30 万辆，整体市场规模将超过 350 亿元。
With the rapid development of China’s automobile industry, the car rental industry has become increasingly popular in the past two years. However, the imperfection of laws and regulations and the nonstandard management have become the bottleneck of the development of car rental industry. In the 2009 government work report, Premier Wen Jiabao made it clear that we need to accelerate the development of the car rental market, which reflects the government’s attention to the car rental industry. At the same time, the official car reform also brings opportunities for car rental. In April 2011, the Ministry of transport issued the notice on promoting the healthy development of car rental industry, which clearly put forward 5-10 in the future In, China will initially form a car rental service system with leading enterprises, diversified business entities, nationwide network coverage, standardized business behavior, good market order, and service standards in line with the international advanced level, which will basically meet the needs of economic and social development and the people for the car rental industry. It is estimated that by 2015, the overall car rental scale of China’s car rental market will reach 300000, and the overall market scale will exceed 35 billion yuan.
Models can be updated at any time
随着人们消费水平的提高，对高档消费品有不断更新的欲望。在欧美人们平均 8 个月更换一次车型。假在花费三十多万元购买一台轿车，因社会经济发展很快，一年后汽车的性能、外观改进很多，而价格却会大幅下降。一年后，如果想换新车型，老车可能 15 万元就很难卖出。这意味着，一年中车价损失接近 20 万元。但假如租赁一台三十多万元的车，只需 10 余万元。而且，可随时租用最新车型。从人们经常更换手机的状况就能预料到几年后，经常换新车，将是人们的新时尚。
With the improvement of people’s consumption level, there is a desire to constantly update high-end consumer goods. In Europe and America, people change their models every 8 months on average. Fake spending more than 30 million yuan to buy a car, because of the rapid development of social economy, a year later, the performance and appearance of the car improved a lot, but the price will drop dramatically. A year later, if you want to change the model, the old car may be 150000 yuan hard to sell. This means that the loss of car price in a year is close to 200000 yuan. But if rent a car of more than 30 million yuan, only need more than 100 thousand yuan. Moreover, the latest models can be rented at any time. From the fact that people often change their mobile phones, it can be predicted that in a few years, it will be a new fashion for people to change new cars frequently.
Remove inspection trouble
The maintenance and repair of self purchased vehicles and the annual inspection of vehicles cost a lot of money and energy. However, if you rent a car, there will be no such troubles. No matter for vehicle maintenance or other reasons, when the car cannot be used normally, the leasing company will provide a replacement car in time to ensure the use of the car.
Improve capital utilization
如果自购车辆要一次性支付 30 万元，消费者具有一定经济实力。也就是说租车和买车相比至少可节省一次性投资 20 万元。消费者用这 20 万元去经营，可赚取一笔可观的利润。
If the self purchased vehicle needs to pay 300000 yuan at one time, the consumer has certain economic strength. That is to say, compared with buying a car, renting a car can save at least 200000 yuan of one-time investment. Consumers can make a considerable profit by using the 200000 yuan to operate.
Good financial position
The self purchased vehicles will inevitably cause the increase of fixed assets, the increase of borrowings and the decrease of current assets, which will lead to the bad financial situation, while the leased vehicles will effectively avoid the above risks.
Improve cost concept
When using self purchased vehicles at will, especially the unit bus, there are many private vehicles, causing unnecessary waste. If you rent a car, you can adjust the number of vehicles at any time according to business needs, and the user knows his own vehicle cost, which can directly reduce unnecessary vehicles, and effectively collect them