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【速搜问答】网站关键词怎么快速排到首页

问答 admin 2周前 (05-18) 42次浏览 已收录 0个评论

汉英对照:
Chinese-English Translation:

关键词快速排名到首页,先确定好核心关键词并做好网站关键词布局,再根据关键词创造高价值高质量的内容,适当的外链,以及整站布局,关键词密度结构等都是关键词能否快速排名到首页的重要因素。

Key words ranking to the home page quickly, first determine the core key words and do a good job in keyword layout of the website, then create high-value and high-quality content according to the key words, the appropriate external chain, as well as the whole station layout, keyword density structure, etc. are all important factors for the fast ranking of key words to the home page.

关键词快速排名到首页,先确定好核心关键词并做好网站关键词布局,再根据关键词创造高价值高质量的内容,适当的外链,以及整站布局,关键词密度结构等都是关键词能否快速排名到首页的重要因素。

Key words ranking to the home page quickly, first determine the core key words and do a good job in keyword layout of the website, then create high-value and high-quality content according to the key words, the appropriate external chain, as well as the whole station layout, keyword density structure, etc. are all important factors for the fast ranking of key words to the home page.

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怎么让关键词快速排到百度首页

How to quickly arrange keywords to Baidu Homepage

第一、网站处在什么阶段?!

First, what stage is the website in?!

想要做好网站关键词排名,就好比一位病人去看病一样,医生如果不了解自己的病人到底犯了什么病的话,只顾盲目的去开药、打针,请问会有什么样的效果?我们的网站连我们自己都不了解,现在完全处于一个什么状态,那请问我们要如何去优化它?所以,前期我们要对网站做出一个阶段的判断,首先简单定位一下,可以分为 3 个阶段,如初期、中期、后期(后期又分后期 1 期,后期 2 期)只有先把网站对号入座,然后在进一步开始“对症下药”(按照不同阶段做出不同阶段的优化方式)。

To do a good job in keyword ranking is like a patient going to see a doctor. If a doctor doesn’t know what kind of disease his patient has committed, he just blindly prescribes drugs and injections. What kind of effect will it have? Our website doesn’t even know us. What kind of state is it now in? How can we optimize it? So, in the early stage, I We need to make a stage judgment on the website. First, we need to make a simple positioning, which can be divided into three stages, such as the initial stage, the middle stage and the later stage (later stage is divided into later stage 1 and later stage 2). Only by putting the website in the right place, and then further starting to “prescribe medicine according to the right situation” (optimize the way in different stages according to different stages).

前期(关键词在 20 名之外)优化重心:外链和友情链接获取权值;中期:(排名进入前 20 名,前 2 页)优化重心:主要靠流量

Early stage (key words are beyond the top 20) optimization focus: external chain and friendship link get weight; middle stage: (ranking into the top 20, top 2 pages) optimization focus: mainly relying on traffic

在讲到主要依靠流量,这里引出一个百度算法:百度的点击算法,需要详情了解的朋友百度一下,这里简单介绍一下它的原理,在进入百度排名 20 名的网站,在一定时间范围内,被访问顾客点击次数最多,而且跳出率低的网站,被排名在第一位,以此类推,第二名,第三名…

When talking about mainly relying on traffic, here leads to a Baidu algorithm: Baidu’s click algorithm, Baidu, a friend who needs to know more about it, here briefly introduces its principle, ranking 20 in Baidu In a certain period of time, the websites with the highest number of hits and low bounce rate are ranked first, and so on, second and third

后期:(关键词稳定排名在前 3 名或前 5)

Later stage: (the key words rank top 3 or top 5 stably)

后期分为两个阶段:

The later stage is divided into two stages:

后期 1 期:网站所有目标关键词稳定键前 5 或者前 3后期 2 期:当网站大量长尾关键词有排名判断标准:即长尾关键词是否有排名,1 期优化:结构调整;2 期优化:页面微调;

Later stage 1: the first 5 or the second stage of the first 3: when a large number of long tail keywords in the website have ranking criteria: that is, whether the long tail keywords have ranking, stage 1 Optimization: structural adjustment; stage 2 Optimization: page fine-tuning;

通过上面的介绍,大家应该明白了不同时间操作的重点,才不会瞎操作,做到无的放矢,掌握了网站排名时间就掌握了方向,也就帮助了你的网站关键词快速有排名。

Through the above introduction, you should understand the key points of operation at different times, so as not to operate blindly, to achieve aimless, to master the site ranking time, to master the direction, and to help your site keywords quickly rank.

第二、修炼内功一定要懂得什么时期做什么事情

Second, we must know what to do at what time to cultivate internal skill

一.在关键字排名的前期,外链是必须做的(友情链接 30 个以内,资源类链接);二.站内优化的六项内容(内功)

1、 In the early stage of keyword ranking, external links must be done (within 30 friendship links, resource links); 2. Six optimized contents in the station (internal skill)

(1)重要性排序。

(1) Importance ranking.

搜索出来的商品排序用户更快找到他要的内容

Sorting out the products searched, users can find the content they want faster

(2)内容与标题一致

(2) Content consistent with title

100 个产品分 4 个目录分类,不需要的内容,不要放在目录里面缩短寻找时间,必须符合逻辑。

The 100 products are divided into 4 categories. Unnecessary content should not be placed in the category to shorten the search time. It must be logical.

(3)布局一个优秀的企业网站是不需要搜索

(3) Layout an excellent enterprise website without search

为什么需要要用搜索呢?(内容非常多)网站布局原则:每做板块必须要有一个解释为什么放在这个地方,为什么要这么做?

Why do you need to use search? (there are so many contents) website layout principle: each module must have an explanation why it is put in this place and why it should be done?

(4)内链

(4) Inner chain

时效性的内容才是最新排序不是时效性的文章按照最新排序是错误的,你的网站是不是还在犯这个错误?

Time effective content is the latest sort, not time effective articles. It’s wrong to sort according to the latest. Is your website still making this mistake?

(5)样板文字

(5) Template text

样板文字影响到原创内容的比例,样板文字越多,同样内容的话,那么你的原创内容比例就越低。

Template text affects the proportion of original content. The more template text, the lower the proportion of original content if you have the same content.

估计讲到样板文字,很多人都不明白,我换一种说法,就是网站基本每一个页面都有的内容或者大多数页面都有相同的内容的地方,其实都属于样板文字

It’s estimated that when it comes to sample text, many people don’t understand it. I’ll put it another way, that is, every page of the website has some content or most pages have the same content, which is actually sample text

举一个夸张一点的例子说明:如果样板文字内容是 1 万个字节的话,你的原创内容是 1 万个字节,那么你的原创内容的比例是:50%。如果你的原创内容是 5000 个字节的话,那么你的原创内容比

Take an example of exaggeration: if the content of sample text is 10000 bytes and your original content is 10000 bytes, the proportion of your original content is: 50%. If your original content is 5000 bytes, then your original content ratio

例只有:33.3%;假如我的样板文字只有 100 字节,上面同样的原创内容字节,它们的原创比例分别是:99%,98%;如果是同样的两个网站同样的内容只是不同的样板文字,你们说拿一个网站的内容更好,排名更好。

For example, only: 33.3%; if my sample text is only 100 bytes, and the same original content bytes above, their original proportions are respectively: 99%, 98%; if the same content of two websites is only different sample text, you say that the content of one website is better and the ranking is better.

原创内容:低于 50%属于原创少,原创内容低于 30%的内容就属于低质量内容,你看看自己的网站是否存在这些问题,是不是影响你网站内容收录排名的因素?

Original content: less than 50% of the original content is less than 30% of the original content is low-quality content. Do you see whether there are these problems on your website, and whether they affect the ranking of your website content?

(6)内容丰富度

(6) Content richness

研究客户的需求满足顾客的需要为前提。如果有百度知道排名前面,证明有问答需求。分析用户操作的轨迹由短词到长词。

The premise is to study the needs of customers and meet the needs of customers. If Baidu knows the top, it can prove that there is a need for Q & A. Analyze the trajectory of user operation from short words to long words.

题外记

Off topic notes

第一,确定这个关键词的搜索量一个关键词如果你排在 google 第一页的第一个,但是没有搜索量,也是没用的,这说明这个关键词不精准。在选用哪个关键词做排名时,就需要使用 google 的关键词分析工具,搜索量高的词竞争越大,价值也越高。

First, determine the search volume of this keyword. If you rank first on the first page of Google, but there is no search volume, it is useless. This means that this keyword is not accurate. When choosing which keyword to rank, we need to use Google‘s keyword analysis tool. The more the competition of high search volume words is, the higher the value is.

第二,关键词放的位置确定好关键词后,就需要确定该关键词放置在什么位置,放置在哪个页面更容易排上去。这里我们最好把要排的关键词放在经常更新的页面,比如首页、产品类别或者促销页面。这些页面的权重比较高,也是搜素蜘蛛经常抓取和爬行的,把要排的关键词排在这些页面,排名上升比较快。

Second, after the key words are placed in a certain position, it is necessary to determine where the key words are placed and which page is easier to arrange them. Here we’d better put the keywords to be arranged on the frequently updated pages, such as the home page, product category or promotion page. The weight of these pages is relatively high, and they are also often crawled and crawled by sosu spiders. The key words to be ranked are ranked on these pages, and the ranking rises relatively fast.

第三,关键词密度和页面支撑数量确定好关键词放置的页面后,就需要确定关键词的密度。一般情况下,我们要求关键词的密度在 8%——12%之间,放置在页面 title 的第一个,也是 title 中权重最高的位置。至于页面支撑数量,一般需要 20 个具体页面来支撑你所需要排的关键词。

Third, the density of keywords and the number of page supports need to be determined after determining the page where keywords are placed. In general, we require the keyword density to be between 8% and 12%, which is placed in the first and the most weighted position of the title. As for the number of page support, you need 20 specific pages to support the keywords you need to arrange.

第四,内外部链接的重视内部链接是便于蜘蛛爬行的,网站内容中出现你需要排的关键词,就连接到具体相关的页面,比如刚才说的首页、产品类别和促销页面。外链方面,锚文字的选择也是有技巧的,我们想要排哪个关键词就用它做锚文字,导入的页面最好也是你放置该关键词的经常更新的页面。在目录、博客和论坛提交时,有的人 title 名称随便乱起,或者是公司名或者是昵称,如果从 SEO 的角度来说,这些 title 的锚文字最好是你想要排的那个关键词。

Fourth, the importance of internal and external links is easy for spiders to crawl. The key words you need to arrange appear in the content of the website, which are connected to specific related pages, such as the home page, product category and promotion page just mentioned. In the aspect of external chain, the selection of anchor text is also tricky. We can use it as anchor text if we want to arrange any key words. The imported page is also the frequently updated page where you place the key words. When submitting directories, blogs and forums, some people’s title names are random, or company names or nicknames. From the perspective of SEO, the anchor text of these titles is the best keyword you want to arrange.

第五,原创文章提交在国外,有一些专门收录原创文章的网址,平时你可以自己原创一些有关产品关键词的文章,提交到这些文章平台,对提高关键词排名也是非常有帮助的。

Fifthly, the original articles are submitted in foreign countries, and there are some websites specially collecting the original articles. Usually, you can create some articles about product keywords by yourself, and submit them to these article platforms, which is also very helpful to improve the keyword ranking.


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