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【速搜问答】网络棋牌推广技巧

问答 admin 3周前 (05-12) 90次浏览 已收录 0个评论

汉英对照:
Chinese-English Translation:

在推广网络棋牌平台的时候,最常使用的手段就是进行营销活动,这样就能拉近与玩家之间的距离。网络棋牌平台进行营销活动,目的就是为了在短时间内大幅度推升品牌知名度。

In the promotion of online chess and card platform, the most commonly used means is to carry out marketing activities, so as to shorten the distance between players. Online chess and card platform marketing activities, the purpose is to promote brand awareness in a short period of time.

在推广网络棋牌平台的时候,最常使用的手段就是进行营销活动,这样就能拉近与玩家之间的距离。那么究竟如何让用户喜爱这些营销活动呢?其实方法还是很简单的,关键就是要掌握以下的推广技巧。

In the promotion of online chess and card platform, the most commonly used means is to carry out marketing activities, so as to shorten the distance between players. So how to make users love these marketing activities? In fact, the method is very simple, the key is to master the following promotion skills.

一、要有正当理由

1、 Have a good reason

通常来说,网络棋牌平台进行营销活动,目的就是为了在短时间内大幅度推升品牌知名度,但如果长期开展这样的活动,就是一把双刃剑了。比如当用户频繁遇到这些活动时,心里就会想:这次错过了没关系,反正下次还有,或许下次还有更大的优惠活动。这样一来,精心策划的营销活动就是竹篮打水一场空。所以为了降低这些活动给用户带来的负面影响,请找一个正当的理由来进行,哪怕是强加上去的也行,这样才能让用户抛开不必要的想法。

Generally speaking, the purpose of online chess and card platform marketing activities is to promote brand awareness substantially in a short time, but if such activities are carried out for a long time, it is a double-edged sword. For example, when users frequently encounter these activities, they will think: it doesn’t matter if they miss them this time, anyway, there will be more preferential activities next time, maybe next time. In this way, the well planned marketing activities are nothing. So in order to reduce the negative impact of these activities on users, please find a proper reason to do it, even if it is imposed, so that users can put aside unnecessary ideas.

二、增加稀缺性

2、 Increase scarcity

众所周知,免费的活动人人都想去参加,只是不会打心底里重视起来,而且大部分人都不会太在意。所以增加网络棋牌平台营销活动的稀缺性就非常有必要,比如限时、限量、限身份等等,这些都是常见提高门槛活动的方法。只有当这些活动具有稀缺性,用户才会真正的感兴趣,而且还会投入大量的时间进入参与,因为这样的活动在他们心中是不会掉价的,于是自然而然的引起重视,那么咱们之前的目的也就达到了。

As we all know, everyone wants to take part in free activities, but they don’t pay attention to them, and most people don’t care too much. Therefore, it is necessary to increase the scarcity of online chess and card platform marketing activities, such as limited time, limited quantity, limited identity, etc., which are common ways to improve threshold activities. Only when these activities are scarce, users will be really interested in them, and will invest a lot of time to participate in them, because such activities will not fall in their mind, so naturally attract attention, then our previous goal will be achieved.

三、语言表达

3、 Language expression

或许大家会产生一些疑问,为什么组织网络棋牌平台活动需要学会语言表达呢?其实原因还是在于文字的力量太强大,不同的语言会产生不一样的表达效果,我们应当采取视觉刺激的最大化原则将用户吸引住,这样才能让用户有“占便宜”的感觉。同样在这过程中,我们也可以运用全新的思维方式进行,强调用户的获得感,这样就会忽视本身的活动,反而会把注意力集中到网络棋牌平台。

Maybe you will have some questions, why do you need to learn to express yourself when organizing online chess and card platform activities? In fact, the reason is that the power of words is too strong, and different languages will produce different expression effects. We should take the principle of maximizing visual stimulation to attract users, so that users can have a sense of “taking advantage”. In the same process, we can also use a new way of thinking to emphasize the sense of access of users, so that we will ignore our own activities and instead focus on the online chess and card platform.

以上就是小编给大家提供的技巧,当然发展网络棋牌平台的营销活动,方法不止这一点点,还有更多的内容等待各位去试验、去感受,不过要是你一点思路都没有,相信这篇资讯一定能给你带来新的灵感。

The above are the skills that Xiaobian provides to you. Of course, there are more ways to develop the marketing activities of online chess and card platform. There are more contents waiting for you to experiment and feel. But if you don’t have any ideas, I believe this information will bring you new inspiration.


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