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【速搜问答】京东是什么

问答 admin 1个月前 (04-28) 155次浏览 已收录 0个评论

汉英对照:
Chinese-English Translation:

京东是中国的综合网络零售商,是中国电子商务领域受消费者欢迎和具有影响力的电子商务网站之一,在线销售家电、数码通讯、电脑、家居百货、服装服饰、母婴、图书、食品等。

Jingdong is a comprehensive network retailer in China. It is one of the most popular and influential e-commerce websites in the field of e-commerce in China. It sells home appliances, digital communications, computers, household goods, clothing, mother and baby, books, food, etc. online.

京东(股票代码:JD),中国自营式电商企业,创始人刘强东担任京东集团董事局主席兼首席执行官。旗下设有京东商城、京东金融、拍拍网、京东智能、O2O 及海外事业部等。2013 年正式获得虚拟运营商牌照。2014 年 5 月在美国纳斯达克证券交易所正式挂牌上市。 2016 年 6 月与沃尔玛达成深度战略合作,1 号店并入京东。

Jingdong (Stock Code: JD), a self-supporting e-commerce enterprise in China, is founded by Liu qiangdong, who is the chairman and CEO of the board of directors of Jingdong group. It has Jingdong Mall, Jingdong finance, pingpai.com, Jingdong intelligence, o2o and overseas business departments. In 2013, it was officially licensed as a virtual operator. In May 2014, it was officially listed on Nasdaq Stock Exchange. In June 2016, we reached in-depth strategic cooperation with Wal Mart, and store 1 was incorporated into Jingdong.

2014 年 5 月,京东集团在美国纳斯达克证券交易所正式挂牌上市。2015 年 7 月,京东凭借高成长性入选纳斯达克 100 指数和纳斯达克 100 平均加权指数。

In May 2014, Jingdong group was officially listed on Nasdaq Stock Exchange. In July 2015, JD was selected into Nasdaq 100 index and Nasdaq 100 average weighted index by virtue of its high growth.

2017 年 1 月 4 日,中国银联宣布京东金融旗下支付公司正式成为银联收单成员机构。2017 年 4 月 25 日,京东集团宣布正式组建京东物流子集团。2017 年 8 月 3 日,2017 年“中国互联网企业 100 强”榜单发布,京东排名第四位。2019 年 7 月,发布 2019《财富》世界 500 强:位列 139 位。

On January 4, 2017, China UnionPay announced that the payment company under Jingdong finance has officially become a member institution of Unionpay’s receipt. On April 25, 2017, Jingdong group announced the formal establishment of Jingdong Logistics sub group. On August 3, 2017, the 2017 “top 100 Chinese Internet enterprises” list was released, and JD ranked fourth. In July 2019, the Fortune Global 500 was released, ranking 139.

2018 年 3 月 15 日,京东内部公告成立了“客户卓越体验部”,该部门将整体负责京东集团层面客户体验项目的推进。京东集团副总裁余睿出任该部门负责人。2018 年《财富》世界 500 强排行榜第 181 名。2018 年 7 月 24 日,京东增资安联财险中国的方案获得了银保监会的批准。9 月 4 日,京东集团与如意控股集团签署战略合作协议。2019 年 8 月 22 日,进入 2019 中国民营企业 500 强前十名;2019 中国民营企业服务业 100 强发布,京东集团排名第 4。2019 年 9 月 7 日,中国商业联合会、中华全国商业信息中心发布 2018 年度中国零售百强名单,京东排名第 2 位。2019 年 10 月,在福布斯全球数字经济 100 强榜排第 44 位。

On March 15, 2018, JD internal announced the establishment of “customer experience excellence Department”, which will be responsible for the promotion of customer experience projects at the level of JD group as a whole. Yu Rui, vice president of Jingdong group, is the head of the Department. No. 181 of the Fortune 500 in 2018. On July 24, 2018, Jingdong’s plan to increase its capital in Allianz property and Casualty Insurance China was approved by the CIRC. On September 4, Jingdong group and Ruyi Holding Group signed a strategic cooperation agreement. On August 22, 2019, it entered the top 10 of the top 500 private enterprises of China in 2019; the top 100 private enterprises of China in 2019 was released, and JD group ranked fourth. On September 7, 2019, China Federation of Commerce and China National Business Information Center released the list of top 100 retailers in China in 2018, with JD ranking second. In October 2019, it ranked 44th in Forbes’ top 100 list of global digital economy.

业务发展

Business development

组建平台

Build platform

京东先后组建了上海及广州全资子公司,将华北、华东和华南三点连成一线,使全国大部分地区都覆盖在京东商城的物流配送网络之下;同时不断加强和充实公司的技术实力,改进并完善售后服务、物流配送及市场推广等各方面的软、硬件设施和服务条件。京东商城组建以北京、上海、广州和成都、沈阳、西安为中心的六大物流平台,以期能为全国用户提供更加快捷的配送服务,进一步深化和拓展公司的业务空间。

Jingdong has successively set up wholly-owned subsidiaries in Shanghai and Guangzhou, connecting North China, East China and South China into a line, so that most of the country is covered under the logistics distribution network of Jingdong Mall; meanwhile, it has continuously strengthened and enriched the company’s technical strength, improved and improved the after-sales service, logistics distribution and market promotion and other aspects of software and hardware facilities and service conditions. Jingdong Mall has set up six logistics platforms with Beijing, Shanghai, Guangzhou and Chengdu, Shenyang and Xi’an as the center, in order to provide more efficient distribution services for users nationwide and further deepen and expand the business space of the company.

2018 年 9 月 28 日,京东集团与泰国尚泰集团一起打造的泰国线上零售平台 JD CENTRAL 宣布正式上线运营。

On September 28, 2018, JD central, the Thailand online retail platform jointly built by JD group and Thailand Shangtai group, announced its official online operation.

产品品牌

Product brand

京东商城

Jingdong Mall

2013 年 5 月 6 日,京东商城在完成内测后,正式与消费者见面,用户可在京东上购买食品饮料、调味品等日用品。此次京东将超市搬到线上,也是京东在“一站式购物平台”战略布局上的又一次发力。让消费者足不出户,就能轻松实现“打酱油”、“买啤酒”等日常生活购物需求。

On May 6, 2013, after completing the internal test, Jingdong Mall officially met with consumers. Users can buy daily necessities such as food, beverage and seasoning on Jingdong Mall. This time, Jingdong moved the supermarket online, which is another effort of Jingdong in the strategic layout of “one-stop shopping platform”. Let consumers stay at home, can easily achieve “playing soy sauce”, “buy beer” and other daily shopping needs.

京东商城首次上线的商品逾 5,000 种,涉及休闲特产、纯净水、粮油、调味品、啤酒饮料、等多个产品品类;这些品类都与消费者日常生活息息相关。与以往打包出售所不同,如今在京东商城中一罐可乐、一瓶酱油,消费者都可零买,京东送货到家。加上支持货到付款等服务,真正能帮用户实现购物的“多、快、好、省”。

Jingdong Mall has more than 5000 kinds of commodities on line for the first time, involving many product categories such as leisure specialty, purified water, grain and oil, seasoning, beer and beverage, which are closely related to the daily life of consumers. Different from the packing and selling in the past, there is a can of coke and a bottle of soy sauce in Jingdong Mall, which can be bought by consumers and delivered home by Jingdong. Coupled with the support of COD and other services, it can really help users achieve “more, faster, better and less” shopping.

线下销售

Offline sales

京东之家

Home of Jingdong

2016 年 11 月 10 日,国内首家“京东之家”在长沙平和堂开业。京东之家是京东线下服务的载体和体验店。

On November 10, 2016, the first “Jingdong home” in China opened in Pinghetang, Changsha. Jingdong home is the carrier and experience shop of offline service in Jingdong.

京东之家主要布局一二线城市的核心商圈,主营手机、数码、电脑等 3C 产品,已经在北京、上海、深圳等地开设。

Jingdong home is mainly located in the core business district of the first tier and second tier cities. It is mainly engaged in 3C products such as mobile phones, digital products and computers. It has been opened in Beijing, Shanghai, Shenzhen and other places.

配送服务

Distribution service

211 限时达

211 time limit

211 限时达:当日上午 11:00 前提交的现货订单(部分城市为上午 10 点前),以订单出库完成拣货时间点开始计算,当日送达;夜里 11:00 前提交的现货订单(以订单出库后完成拣货时间点开始计算),次日 15:00 前送达。截至 2013 年 12 月 31 日,211 限时达已覆盖全国 40 座城市。

211 time limit: for the spot orders submitted before 11:00 a.m. of the day (10:00 a.m. in some cities), the delivery time of the day is calculated from the time point when the order is delivered; for the spot orders submitted before 11:00 p.m. of the day, the delivery time is calculated from the time point when the order is delivered (15:00 a.m.). As of December 31, 2013, 211 time limit has reached 40 cities nationwide.

次日达

The next day

次日达服务:在一定时间点之前提交的现货订单(以订单出库后完成拣货的时间点开始计算),将于次日送达。除 211 限时达服务外,京东次日达服务还覆盖全国 248 座城市。

Next day delivery service: the spot orders submitted before a certain time point (calculated from the time point when the picking is completed after the order is delivered out of the warehouse) will be delivered on the next day. In addition to the 211 limited time service, JD’s next day service also covers 248 cities across the country.

极速达

Extremely fast

极速达配送服务是为用户提供的一项个性化付费增值服务,如用户选择极速达配送服务,需通过在线支付方式全额成功付款或货到付款方式成功提交订单后,并勾选极速达服务后,京东会在服务时间内,3 小时将商品送至您所留地址的一项服务。极速达业务覆盖在北京、上海、广州、成都、武汉、沈阳六个城市。

Express delivery service is a personalized payment value-added service for users. If users choose express delivery service, they need to pay in full through online payment or pay on delivery. After the order is successfully submitted and the express delivery service is checked, JD will deliver the goods to your address within 3 hours of service time. Our business covers six cities: Beijing, Shanghai, Guangzhou, Chengdu, Wuhan and Shenyang.

京准达

Jingzhunda

京准达是京东提供的一项可以选择精确收货时间段的增值服务。如选择京准达配送服务,通过在线支付方式全额付款或货到付款方式成功提交订单后,将在指定的送达时间段内,将客户选择的属支持京准达服务的商品送至提供的订单收货地址。需对每张订单在原订单金额基础上,加收京准达运费(大件商品每单 39 元,中小件商品每单 6 元,若一个订单中同时包含大件商品及中小件商品,将同时收取大件商品及中小件商品的京准达运费。

Jingzhunda is a value-added service provided by Jingdong that can choose precise delivery time. If jingzhunda delivery service is selected, after the order is successfully submitted through online payment or cash on delivery, the goods selected by the customer to support jingzhunda service will be delivered to the order receiving address provided within the specified delivery time period. For each order, based on the amount of the original order, the freight of jingzhunda shall be charged (39 yuan for each order of large goods, 6 yuan for each order of small and medium goods. If a single order includes large goods and small and medium goods, the freight of jingzhunda for large goods and small and medium goods shall be charged at the same time.

夜间配

Night match

夜间配服务是为用户提供更快速、更便利的一项增值服务,如用户需要晚间送货上门服务,请下单时在日历中选择 19:00-22:00 时段,属夜间配服务范围内的商品,京东会尽可能安排配送员在用户选定当日晚间 19:00-22:00 给用户送货上门。夜间配业务在北京、上海、成都、广州、武汉提供服务。

Night distribution service is a faster and more convenient value-added service for users. If users need to deliver goods to their home in the evening, please select 19:00-22:00 in the calendar when placing an order, which belongs to the goods within the scope of night distribution service. JD will arrange the delivery staff to deliver goods to their home as much as possible at 19:00-22:00 on the day selected by users. Night service in Beijing, Shanghai, Chengdu, Guangzhou, Wuhan.

自提柜

Self delivery cabinet

据介绍,京东自提柜可以提供全天不间断的自提服务,用户只需在下单时选择自助式自提的配送方式,所购商品则会第一时间送至自提柜,随后京东系统自动发送短信提示消费者取货。取货时,消费者仅需输入订单号和提货码,或直接扫描提货二维码,即可完成身份验证,在按提示完成 POS 机刷卡支付后,便可开柜取货。而龙江银行在每个网点都会配备服务人员,进行导购宣传,帮助消费者使用自提柜服务。

According to the introduction, JD self delivery cabinet can provide all day continuous self delivery service. Users only need to choose the self-service self delivery delivery delivery mode when placing an order, and the purchased goods will be delivered to the self delivery cabinet at the first time, and then JD system will automatically send a message to remind consumers to pick up the goods. When picking up the goods, consumers only need to input the order number and picking up code, or directly scan the picking up QR code to complete the identity verification. After the POS machine swipes the card for payment, they can open the counter to pick up the goods. And Longjiang bank will be equipped with service personnel in each branch to conduct shopping guide publicity and help consumers use the self counter service.

无人机

UAV

2016 年 11 月 10 日,进入双 11 以来,京东无人机在宿迁、西安、北京等多地同时投入运营,这意味着继 2016 年 618 首飞之后,京东无人机在成熟应用领域又进了一步。

On November 10, 2016, since entering the double 11, JD UAV has been put into operation in Suqian, Xi’an, Beijing and other places at the same time, which means that after the first flight of 618 in 2016, JD UAV has taken a further step in the mature application field.

公司文化

Corporate culture

经营理念

management idea

合作:国际化带来竞争全球化,中国电子商务领域风云变幻,京东作为首当其冲的旗帜性企业,不可避免的会迎来更为激烈甚至白热化的商业竞争。面对愈发激烈的市场竞争,京东时刻告诫自己:我们不仅要协同战略合作伙伴加强密切合作关系,更要与对手在充分竞争的基础上展开合作。京东理解的合作,是共赢发展的合作、联合互补的合作,由合作带来的“竞合共赢”是京东谋求发展的永恒理念。

Cooperation: globalization of competition is brought about by internationalization, and China’s e-commerce field is changing. As the leading flag enterprise, Jingdong will inevitably usher in more fierce and even white hot business competition. In the face of increasingly fierce market competition, JD always warns itself that we should not only strengthen close cooperation with strategic partners, but also cooperate with competitors on the basis of full competition. The cooperation understood by JD is a win-win development cooperation, joint and complementary cooperation. The “win-win competition” brought by cooperation is the eternal concept of JD in seeking development.

诚信:京东在发展上秉承先人后企、以人为本的理念,在诚信的基础上建立与用户、供应商、投资方等多方合作者之间最为融洽的合作关系。“诚”代表了京东在合作关系中所坚持的诚意态度,而“信”则代表了京东以“信用”为根本的发展信条。可以说,“诚信”既是京东的行为准则,同时也是京东的道德规范。

Integrity: in terms of development, JD adheres to the concept of “people first, enterprise second, and people first”, and establishes the most harmonious cooperation relationship with users, suppliers, investors and other partners on the basis of integrity. “Sincerity” represents the sincere attitude of JD in the cooperative relationship, while “faith” represents the development creed of JD based on “credit”. It can be said that “integrity” is not only JD’s code of conduct, but also JD’s code of ethics.

交友:如果将京东比喻为一个高速运转的机器,那么,用户、员工、投资方、供应商等多方合作者则是这一机器上不可或缺的组成部分,只有多方合作者亲密无间的合作才能让这一庞大的机器正常运转。因此,京东在做生意的过程中,力争与每一个客户或合作伙伴多一些情感交流,慢慢地将生意圈转化为朋友圈,而不是纯粹的生意往来。做生意就是做人,而且要先做好人。

Make friends: if JD is compared to a high-speed running machine, then users, employees, investors, suppliers and other multi partners are an indispensable part of the machine. Only the close cooperation of multi partners can make this huge machine run normally. Therefore, in the process of doing business, JD strives to have more emotional exchanges with each customer or partner, and slowly transforms the business circle into a circle of friends, rather than a pure business transaction. To do business is to be a man, and to be a good man first.

企业使命:科技引领生活

Enterprise mission: Science and technology lead life

愿 景:成为全球最值得信赖的企业!

Vision: to be the most trustworthy enterprise in the world!

核心价值观:一体两翼“T”型文化价值观——正道成功、客户为先、只做第一。

Core values: one body, two wings, T-type cultural values – success in the right way, customer first, only do first.


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