汉英对照:
Chinese-English Translation:
竞价推广是网络推广的新趋势，竞价推广作为一项专业性很强的新工作，大多数中小企业并没有足够的能力去做好它，选择外包是这些企业做好网络推广的最好出路。
Bidding promotion is a new trend of network promotion. As a new professional work, most small and medium-sized enterprises do not have enough ability to do it well. Outsourcing is the best way for these enterprises to do well in network promotion.
竞价推广是网络推广的新趋势，竞价推广作为一项专业性很强的新工作，大多数中小企业并没有足够的能力去做好它，选择外包是这些企业做好网络推广的最好出路。
Bidding promotion is a new trend of network promotion. As a new professional work, most small and medium-sized enterprises do not have enough ability to do it well. Outsourcing is the best way for these enterprises to do well in network promotion.
竞价推广要怎么做？
How to do bidding promotion?
1、 完成品牌网站建设(改版)。
1. Complete the brand website construction (Revision).
2、 完成对网站诊断、优化，增强网站用户体验、方便运营推广。
2. Complete the diagnosis and optimization of the website, enhance the user experience of the website, and facilitate the operation and promotion.
3、 整合各种网络推广方法。结合社会热点、事件进行炒作，利用差异化的传播途径，避免与竞争对手正面冲突。持续加大网络宣传的覆盖面，增强品牌的正面形象，为企业战略方向提供支持。
3. Integrate various network promotion methods. Combine with social hot spots and events to hype, and use differentiated communication channels to avoid positive conflicts with competitors. Continue to increase the coverage of network publicity, enhance the positive image of the brand, and provide support for the strategic direction of the enterprise.
4、 受大背景影响，新闻等媒介渠道成本提升，唯独采用量贩式网络推广依旧性价比最高。
4. Under the influence of the background, the cost of media channels such as news has increased, only the mass selling network promotion is still the most cost-effective.
5、 量贩式网络推广开始占领市场，成为主流，没有做过网络推广的企业可以更容易入手。
5. Mass selling network promotion began to occupy the market and become the mainstream. Enterprises without network promotion can start more easily.
6、 控制网络推广费用，实现精准营销，增加网站非付费广告点击的比重。
6. Control the cost of network promotion, achieve precise marketing, and increase the proportion of non paid advertising click on the website.
7、 周结、月结、半年总结，主要针对企业网络推广效果进行分析评估，并制定相关优化方案。
7. Weekly, monthly and half year summary, mainly for the analysis and evaluation of the effect of enterprise network promotion, and formulate relevant optimization programs.
8、 培养专业写手网络大量资讯，根据企业或产品特点提炼精华文字，即精妙的软文。
8, cultivate professional writers network information, according to the characteristics of enterprises or products to extract the essence of the text, that is, exquisite soft Wen.
9、 根据推广方案，交由推广公司进行网上发布或炒作。
9. According to the promotion plan, the promotion company will release or speculate on the Internet.
